Sunday, 20 February 2011

Not Strictly Ballroom

I recently took the opportunity to photograph the Valentine's event for Non Strictly Ballroom.  Local businessman Roy Gough set up Non Strictly Ballroom, creating social events for people passionate on ballroom but catering for all levels of dancers from beginners upwards.  According to Roy, "this isn't hardcore ballroom dancing, but a social dance evening everybody can enjoy"

Not Strictly Ballroom is based in Great Yarmouth and they organize dances locally as well as in Ormesby and Kessingland.  As an observer, who normally isn't very much into ballroom dancing, I found the event was very professionally managed and would make for a nice evening out in the company of friends.  Most importantly, the dancers seemed to enjoy the evening judging by the smiles captured on camera :)

Rather than post individual images for my blog posting I've opted to post a slideshow today.   My Nikon D700 worked hard on the day working flat out at high ISO, with my video light being used as a rimlight to add some drama.

Please get in touch if you would like me to photograph your event.
Meanwhile I hope you like the show and look forward to your comments. :)




Saturday, 12 February 2011

"images in marketing" a presentation to the Waveney WiRE Network

It's been a whirlwind two weeks, so much has happened, and my blogging has taken backbench again!!  Aargh!

Two weeks ago I delivered a presentation about "Images in Marketing" to the lovely ladies at the Waveney Valley WiRE 
I have already mentioned this in another blog post I wrote recently, when I was planning on how to best deliver a presentation on the subject.  It is quite easy to cram a slide-show full of your own images and talk to business women about how you achieved your brief, however not so easy to remain totally objective and present a talk that is balancedwith a minimum of your own images and refer to work that hasn't actually been beneficial for the marketing campaign that it was used for as well as highly effective work.
I talked about the use of different types of images for specific areas in marketing and used a multiple intelligences approach to how customers are attracted by marketing material.

I used the website of a talented Maltese artist, Denise Scicluna, as a case study on how the visual and tactile and also kinesthetic elements are effectively targeted in a website, keeping in mind most of the business women present in the room were trading in the crafts and art business.  Denise is a talented artist and photographer and also is the creator if the first arts and crafts market, Patches, in Malta.  

I was wary of using a local example as I did not want to seem to be taking any sides with any local web/marketing companies, particularly as I find that a lot of work here tends to be inspired by people in the same patch and often we need to look further afield for inspiration...



I was initially very tense, as although I have presented complex presentations before, this was totally a new platform to me and I wasn't sure whether I had pitched my presentation at the right level.
The tension however quickly wore off and I found myself in my relaxed, highly talkative and somewhat gesticulating self, delivering what turned out to be quite new information to most of the ladies there.

I was very pleased to hear the excellent feedback from the business women present, and to learn that my delivery had actually been quite clear and efficient as well as being a whole new interesting subject for most of the people there.

Lisa North, one of the Network Leaders of Waveney WiRE kindly took this shot of me in the swing of things.  I must admit I wish I could photoshop and change the way I look in it but that would lose on the documentary that it provides! :))  Many thanks to Lisa for the image and permission to publish! :)



I would be very happy to deliver this presentation to any business networking group that may find the subject particularly useful for their members.  If you feel I can help your business, please get in touch!  :)

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